At McLaren, our
mission is to set the standard for high performance in sport. Everyone, in
every part of the team, has a role to play. So if you want to test your ideas
with the world watching... And measure your progress in milliseconds... And
play your part in racing history... You belong here. High performance starts
with you.
To take responsibility for the day-to-day operational fulfillment of key Commercial Partners in the McLaren Racing portfolio, such that the contractual rights are fully leveraged and maximised, while the long-term individual and company relationships are created and maintained.
- Reports to Senior Manager, Commercial Partnerships.
- Focus primarily on managing the day-to-day delivery and future planning of commercial partner accounts.
- Support the Senior Partner Manager and wider Partnerships & McLaren marketing teams as/when required.
- The role is based at the McLaren Technology Centre, Woking, Surrey, UK, but may require some travel both within the UK and internationally and consequently flexibility in working hours will be required
Principal Accountabilities
Partnership Responsibilities
- Lead the operational day-to-day delivery of key McLaren partner's 360 activation plans to ensure the partner’s rights are maximised to achieve their objectives and KPIs across:
- Partner Strategy Roadmap plans, working 3-6 months out with oversight from Senior Manager, Partnerships.
- Partner events and activities, internal and external.
- Activation campaigns, experiential or digital.
- Appearances.
- Experiential and display asset bookings.
- Merchandise.
- Create detailed partner wrap reports, case studies and annual partnership reviews that identify key learnings from activation.
- Develop a deep understanding of our commercial partner's business strategies, products, target growth markets, competitors and KPI's / metrics that resonate when evaluating success.
- Support the Senior Manager, Partnerships in creating an integrated partnership marketing strategy for Partners and work collaboratively in cross-departmental project groups as required.
- Create detailed partner wrap reports and case studies that identify key learnings from activation.
- Be pro-active in building new opportunities and initiatives to strengthen the value of the partnership/s.
- Maintain a commercially focused mindset to create and convert new partner and business opportunities.
- Set best practices for project and fiscal management along with strong client and internal communication.
- Develop and maintain strong relationships with key stakeholders within the partners organisations.
- Always operates with our core values in mind – Bravery; Respect; Inclusiveness; Energy and Innovation.
Knowledge, Skills and Experience:
- Extensive experience in managing and delivering partnership marketing activities, sponsorship, brand/product marketing, sales and communications campaigns.
- Proven experience delivering workstreams and tasks as set, on time and to brief, to the expected standards, working across various departments.
- Experience in working with regulated industry clients is beneficial.
- Strong planning and organisation skills capable of dealing with several concurrent workstreams, identifying problems before they happen.
- Proactive mindset, with the ability to prioritise workload, work autonomously and respond to partners and internal stakeholders in a timely manner.
- Task oriented and process driven to improve business efficiency and output effectiveness across assigned workstreams.
- Experience reporting proactively, with rigour, transparency and openness to immediate managers and business as needed.
- Demonstrate a broad knowledge of core marketing and sponsorship principles.
- Demonstrate an ability to understand our partners’ own business drivers and strategies.
- Core competencies and skills required: Organisation; Collaboration; Creative thinking; Problem solving.
- Excellent communication skills - verbal and written with a high attention to detail.
- Presentation skills (both written and oral), internally and to partners / suppliers
- Knowledge of, and passion for, the sports marketing and entertainment landscape.
- .Good working knowledge of IT packages.
- Fluent in English. Other languages would be an advantage.
- Personable – as one of the primary and key faces of McLaren to our partners, clients and the marketplace, you must be an effective and confident communicator
- Accountable – understanding the role you play in the team, taking personal responsibility to meet stakeholder needs
- Organised – ability to run, track and deliver multiple workstreams and activity simultaneously
- Motivated – approaches work and delivery with good energy and proactive mindset
- Result-orientated – you come with an outstanding work ethic and expects the best from themselves and the team around them
- Driven – a track record of getting things done
- Collaborative – engages in partnerships, networks and alliances to support long term success and decision making to support the best interests of the business
What can McLaren Offer?
We constantly strive to be better tomorrow than
we are today. Our ambition is to be the most pioneering and exhilarating racing
team in the world, and our collective task is to set the standards for high
performance in sport. We show up every day with energy and enthusiasm, ready to
play our part.
We encourage and support diversity, equity and
inclusion. We will actively promote a culture that values difference and
eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren
Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working
with 3 days a week based in the MTC.
Our state of the art, sustainable campus offers
many facilities including a gym, restaurant and indoor and outdoor break-out
areas, as well as direct access to park and common land. The MTC is connected
to Woking mainline station via regular shuttle buses, from which London
Waterloo is a 30 minute train ride.
We offer a comprehensive package of benefits
including private healthcare, car schemes, life insurance and generous pension
contributions.
