Tasks
The strategic alignment of the Porsche brand and our products is the foundation for successful and sustainable corporate development. In a dynamic market environment, the successful positioning and pricing of our vehicles and optional equipment are based on detailed internal and external analyses. Planning long-term sales development and developing new market segments with our visions for the future are also of key importance. During your internship, you will gain comprehensive insights into the Porsche working world and, depending on the focus of your studies, support us with the following projects and activities:
Participation in strategic pricing planning for Porsche vehicles, international pricing projects, and price-related competitive analyses
Analysis and evaluation of global market and segment developments as well as the planning of future sales potential for the Porsche product portfolio
Support in strategic pricing and sales planning for optional equipment for all Porsche models as well as analysis of the competitive environment
Evaluation, pricing, and sales forecasting of new vehicle projects in the early development phase, particularly e-mobility and highly automated driving
Definition and observation of strategic competitors, conduction and interpretation of international market, competitive, and trend analyses
For more detail, salary and company information, use the apply link