POSITION TITLE:
Consumer Products, Licensing Intern IMS/INDYCAR
REPORTS TO:
Sr. Manager, Consumer Products IMS/INDYCAR
LOCATION:
Indianapolis, IN
FLSA STATUS:
Non-Exempt
EMPLOYMENT TYPE:
Intern
DURATION:
February 2026 – July 2026
ABOUT US
At Penske Entertainment, we don’t just host world-class events—we create unforgettable moments. Our team fuels four iconic motorsports brands:
- Indianapolis Motor Speedway (IMS) – home of the world’s largest spectator sporting facility and annually hosts the world’s most prestigious auto race: the Indianapolis 500 presented by Gainbridge.
- INDYCAR - The Indianapolis-based governing body for North America's premier open-wheel auto racing series, the NTT INDYCAR SERIES, and its developmental series, INDY NXT by Firestone.
- IMS Productions - A multifaceted broadcast and multimedia division that helps bring INDYCAR and IMS events to life for global audiences.
- Motorsports Events Management (MEM) – Promotes major events featuring premier motorsports series throughout the United States.
Whether on the track, behind the scenes, or on the screen, our people are at the heart of everything we do. If you’re ready for a career where excitement, purpose, and impact collide—we want to meet you.
WHAT YOU’LL DO
The Consumer Products Intern will assist the IMS/INDYCAR Consumer Product/Licensing Department with projects related to consumer goods and services, and licensed products. The intern will learn the process of licensing and curation of consumer goods, including staff apparel.
In this role, you’ll be an important part of delivering top-tier experiences to fans, partners, and teams across the motorsports world. You’ll take ownership of key responsibilities, collaborate across departments, and bring energy and innovation to a fast-paced environment.
YOUR RESPONSIBILITIES
- Manage IMS and INDYCAR Staff apparel inventory, working with vendors, new hire fulfillment.
- Assist with Direct Licensing Hub platform management and learn more about its efficiency capabilities.
- Manage internal event program orders and distribution.
- Catalog commemorative bricks on IMS property.
- Assist in organizing Indy 500 and Brickyard 400 vendor agreements
- Executing a new licensee checklist process.
- Creating partner product PDFs for partnership team.
- Retail program ad coordination for INDYCAR events.
- Other duties as assigned.
WHAT YOU BRING
We’re looking for someone who’s ready to bring great effort every day and is committed to growing with us.
Required Experience & Skills:
- Above average organization skills.
- Above average Excel knowledge and/or data organization.
- A desire to develop and work w/ processes.
- Strong communication and collaboration skills
- A proactive, flexible mindset and commitment to excellence
- Passion for creating memorable experiences
- Cultural competence and the ability to thrive in a diverse environment
- Alignment with Penske Entertainment’s core values and standards
Education:
- Currently pursuing an undergraduate degree or graduate degree from a four-year accredited college/university, preferably in Marketing, Business Administration, Merchandising/Retail Management or Sports Management.
Leadership:
- This role does not have direct supervisory responsibilities.
FLEXIBILITY & TRAVEL
- The internship begins in early Feb. and will conclude in July. This position is flexible w/ class schedules until the end of the Spring semester.
- Standard hours are Monday–Friday, 9:00 AM to 5:00 PM
- Extended hours required during race weekends and key event periods (especially May)
PHYSICAL DEMANDS
- Ability to lift up to 50 lbs
- Extended periods of standing or walking (as needed)
- Comfort working indoors/outdoors and around event noise
WORK ENVIRONMENT
- Fast-paced, collaborative office and event settings
- The noise level in the work environment can be loud, due to professional racing events.
- Employee is faced with frequent interruptions and must work in close proximity to others.
BENEFITS & PERKS
- Opportunity to serve as an ambassador for the Indianapolis Motor Speedway and Indy 500
- Access to developmental programming and networking events
EQUAL OPPORTUNITY
Penske Entertainment is proud to be an equal opportunity employer. We’re committed to creating a workplace where everyone can thrive—regardless of race, gender, orientation, background, or ability.
