Formula E is an electric single-seater World Championship with innovation and sustainability at its core. The series races in some of the world’s most iconic cities, with the intention to educate, excite and inspire about the electrification of racing and mobility.
Our position on the Formula E grid not only reflects our commitment to EV motorsport but the aim to accelerate McLaren Racing’s sustainability journey and reach a new, more diverse global audience.
In 2023, the NEOM McLaren Formula E Team completed its first season, collecting two pole positions and one podium finish. In 2024, we added a further two pole positions and podiums, including our first-ever electric racing victory, as Sam Bird won the São Paulo E-Prix.
Purpose of the Role:
To support with the day-to-day operational delivery of our title partnership with NEOM, ensuring that the contractual rights are fully leveraged and maximised, while long-term individual and company relationships are both created and maintained.
We are looking for someone with a passion for our sport (and what it stands for), but also someone that can demonstrate sustained success working with brands and on sponsorship and marketing campaigns within sport/entertainment. You should be prepared to bring and show your passion, enthusiasm, and prior experience for this role as part of the recruitment process.
Role Dimensions:
Reports to Partnerships Manager – NEOM.
Support with the day-to-day delivery of the NEOM partner account across multiple race series and partnership workstreams.
Provide comprehensive support through an annual partnership cycle, including strategy, delivery, and measurement.
Provide support to the wider partnerships & commercial teams on cross-departmental projects.
This role may require some race travel and repeated business travel both within the UK and internationally, and consequently flexibility in working hours will be required.
Partnership Responsibilities:
Develop a strong understanding of NEOM business objectives, brand marketing strategy, target delivery and growth markets, competitor set and clear KPI’s to evaluate success against.
Build and maintain strong relationships with internal and external stakeholders, including rights-holders and agencies.
Ensure accurate CRM data across partner and agency contacts.
Collaborate on partner business planning to support in creating clear, year-to-year frameworks for success, supporting the development and delivery of 360 activation plans to maximise rights and achieve KPIs.
Provide weekly status reports by consolidating updates from all partner-related workstreams, tracking progress and flagging any potential risks.
Deliver broader partnership reporting by maintaining detailed asset tracking, producing wrap reports, and creating case studies to highlight successes and inform future strategies.
Oversight of partnership-related workstreams to provide support and guidance from a general partnership perspective. Ensuring managers and internal teams receive key updates and any risk areas are proactively raised.
Work with the wider partnerships team to create and deliver gifting plans and other relationship-strengthening initiatives that align with strategic objectives.
Operate with our core values in mind – Brave, Respectful, Innovative, Inclusive, Energetic.
Knowledge, Skills and Experience:
As a Specialist, you will be an experienced professional with substantial knowledge in the partnerships and commercial fields.
Several years’ experience in delivering partnership marketing activations and communication campaigns.
Experience working in a multi-brand environment (in-house, agency or rights holder).
Willingness to learn and develop an understanding of our partners’ business drivers and strategies.
Organised and capable of dealing with multiple workstreams, delivering them on time and to expected standards by working effectively across departments.
Ability to work under pressure, prioritise workload and proactively report to manager and business as needed.
Knowledge of, and passion for the sports marketing, entertainment, and sponsorship landscape.
Excellent communication and presentation skills (both verbally and written), paying close attention to detail, given frequent interaction with several stakeholders.
Fluent in English. Other languages would be an advantage.
Personal Attributes:
Collaborative – Skilled at fostering strong relationships with internal and external stakeholders, leveraging effective communication and collaboration to meet objectives.
Detail-oriented – Thorough with both producing and scrutinising work to ensure established standards are met.
Highly organised - Capable of managing multiple workstreams with efficiency, delivering projects on time and to high standards under pressure.
Personable – Shows up with optimism and commitment, embracing the pressure of high-performance sport.
Strategic thinker - Adept at understanding complex business objectives, market strategies, and competitor landscapes to support development of effective and measurable partner plans.
Results-driven – A proven winner; someone who is driven, who comes with an outstanding work ethic and expects the best from themselves and the team around them.
Role model – Leads by example and acts with integrity, putting the team’s best interests first.
